The 1960s were the era of the bouffant hairdo’s and the stylized eyebrows, they were the years of the mini-skirt and of Jacqueline Kennedy’s understated elegance. They were also the years of psychedelic prints and of the advent of the sexy bikini. They were also the years when fashion moved from individualised dresses made by local tailors towards a greater standardization of designers and a greater emphasis on individualistic patterns.
The most popular fashion statement of the 1960s was the mini-skirt, introduced by the British designer Mary Quant. It burst onto the fashion scene in its A-Line variation, and only later did it become the tight fitting skirt popular with most youngsters.
In India itself, the tight churidars and shirts were the favoured outfit among all the trendy people. The materials were polyester and light cottons, the salwars and churidars were plain, whereas the prints were splashed across the shirts. Chiffon and polyester sarees with bright embroidery were the formal wear attires. Bouffant hairdos, and elaborate eye makeup were added to complete the look.